• Identification of the individual challenge
• Assessment and preparation of results
Analysis phase: insights
• Analysis is the current situation
• Identification of the individual challenge
• Assessment and preparation of results
• Identification of the individual challenge
• Assessment and preparation of results
Strategy phase: framework
• Clarification of the objective
• Differentiating the reference groups
• Development of the core message and defining the content
• Differentiating the reference groups
• Development of the core message and defining the content
Planning phase: concept
• Conceptualisation of the instruments
• Time and editorial planning
• Budget planning
• Definition of the evaluation instruments
• Time and editorial planning
• Budget planning
• Definition of the evaluation instruments
Implementation phase: quality
• Ensuring a smooth implementation
• Managing all activities
• Measuring success
• Managing all activities
• Measuring success
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